There is something innately calming and reassuring about the men’s clothes put out by Japanese brands. They are airy, uncircumspect, sometimes whimsical, but always attention grabbing. Style.No.Chaser does not hide its almost-to-the-point-of-vulgar love affair with Japanese brands and Bluechip just shimmied its way into a very complicated love hexagon. For its Spring/Summer 2018 Collection, the brand chose to portray a variety of looks that play on themes ranging from work-casual to casual-whimsey to sports-frustrated. The collection is dope and the color scheme deftly shifts between bold and sensible. We simply love clothes like this that present a mix and match haven for those that like to experiment with both intra and inter brand combination possibilities.
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