Denimology 101: New Denim Rules
Written by: Staff Images Courtesy of: Mott & Bow

Denim has been a staple in men’s wardrobes for over 160 years, and because of that, jeans lovers tend to focus on brands with deep heritages and legacies. However, there is always room for fresh, new names that have a novel way of looking at things. One of those new labels is Mott & Bow, founded by Alejandro Chahin. He hails from Honduras, where he worked in his father’s denim manufacturing factory since the young age of 13. At the age of 25, he moved to the United States and attended NYU for his Master’s degree in Business Administration. He started his brand after graduating and he got the name from combining two streets in NYC’s West Village, where he currently resides. With over 32 years of jeans experience and denim fabrics exclusively sourced from Turkey, Chahin is trying to bring a new and affordable approach to men’s designer denim.

We reached out to Alejandro and asked him to give us some new tips for rocking denim in 2015. See them below:  

“The simpler the denim, the better …”

1. Black denim is totally acceptable smart casual wear. Pair it with a collared shirt and dress shoes.  

2. Brave enough for double denim? The most important part, don’t wear all the same tone at once. Mix it up.

3. I’m a big fan of modern classic style – the simpler the denim the better. Save your statement piece for your top half.

4. Don’t wash your jeans too often! If they need a bit of a refresh put them in the freezer for a few hours.

5. Buy jeans that feel a tad tight at the beginning as they will give in. 

6. Paler skin tends to suit softer colors so look for a more washed out, light grey denim look. Save the dark denim for night time or summer evenings.

7. Vertically challenged? Avoid a wide leg jean – it will make you seem shorter than you already are. Opt for a slimmer or skinnier fit.

8. Look for a clean dark indigo jean (i.e.Mosco Resin Rinse). This will be your most versatile jean.

9. Have a big date coming up but don’t want to look over dressed, wear a pair of navy denim jeans with a nice sports jacket. It’ll definitely take your formal casual look up a notch.

10. Not wearing a belt is no sin. You can give it a try once in a while (or a lot).

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