Old Joe’s Spring/Summer 2019 lookbook is an enchanting look into the love of utilitarian attire with a keen eye on the refinement of what we all know as the norm.  The Japanese brand has an unapologetic mission to enhance clothes that have with time become sartorially stale. There is a lightness to the collection although the brand’s shoulders must hurt because it carries a heavy load –  we are all painfully aware that original freshness weighs a ton.

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